top of page
Search

What would you do?

If the college football season was in doubt, and what you produced is dependent upon millions of college football fans having access to your product, would you still seek an NCAA license for this season or wait til 2021 and just call this "The Lost Season"?

The "Lost Year" may work in your favor because it gives you a chance to get the product exactly how you want it to be and allows you the chance to do some advanced marketing and promotion of it.

chance to do some advanced marketing and promotion of it.


College licensing is important to the business model but without a fan's enthusiasm, merchandising seems not to be worth the risk in 2020. Would you still try to acquire the license for this season or wait till next season?


6 views0 comments

Recent Posts

See All
bottom of page